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Springing in to our latest issue. Interesting to see how Airbnb's earnings have surged after cutting its performance marketing in favour of investing in brand and reputation. After the horse has bolted, the Oscars is now adding a crisis team for the Oscars ceremony. If you haven't already fed in your views to the the public relations education survey, you can still do so but hurry, the deadline is tomorrow. Don't be like the Oscars, let us help you get your crisis plan in place before any crisis actually happens, we're happy to chat with you about your approach. Hope this one's a good old read!

Karen Marshall | Purposeful Relations | Stuart Bruce Associates  

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